Category Archives: Social Site Roundup

The Sharing Economy of Things: Buy, Sell, Lend

The internet has no shortage of online stores. There are millions of websites that cater to online shopping, designed for anybody and everybody who may be interested in what they’re offering. Shops and clearing houses usually represent businesses: big name retailers, wholesalers and vendors. But what about typical users like you and me – isn’t there a way we can get in on buying, selling and trading without having to, ya know, own a business?

Even if you aren’t set up to move volume and even if you don’t have a website of your own, you can still use the Internet to move your goods and get things from other people.  Sure, sites like eBay come to mind, and that particular site is a big part of the the peer-to-peer market system.  But thanks to the sharing economy, eBay has become a forerunner in what is now a spectrum of options that let you sell, trade, and even loan out money from your hand to the hand of another person, all thanks to the cloud.

Online Bidding

bid_iconBidding isn’t a new concept for the internet, but it has created a special niche for buyers and sellers. eBay is easily the biggest of the bunch, and it also stands alone as a peer-to-peer site. The rundown (in case you aren’t familiar with online auctions) is straightforward: anyone with things to sell can set up an account on eBay, take some pictures of the item and list it.

Another user can find the item, bid for it and/or buy directly from you. Even if you don’t want to list the item yourself, you can use the eBay service (now called Valet) that allows you to mail the item to an eBay processing center so that they can list it for you. Continue reading

The Sharing Economy and the Cloud: Your Reputation

icon_cloud_trust1In the past, we’ve talked about the fact that everything you put on the internet is there forever. In the good old pre-Internet days, if someone said bad things about you, it was either to your face or to a limited circle of people behind your back.  The Web has provided a way for that limited circle to potentially reach around the globe.  When someone expresses a negative opinion about you or your company, the whole world can see it, and it never goes away completely.

Of course, most people know not to believe everything they read online. But there are also people who think, “Where there’s smoke, there’s fire.” That’s why you need to be aware of your online reputation and know what you can do to protect it, especially if you’re a business owner or professional. When this is the case, your reputation is more than just your face, it’s the face of the bottom line.

icon_cloud_trust3Most reputable websites offer a way to remove false or incorrect information.  But that’s not the issue here. If the post is a non-aggressive opinion or a genuine criticism, there’s often nothing you can do. You can always (and should) do the due diligence: respond to legit criticism and report hate and abuse.  And never ever neglect your online persona, but take the time to create positive posts, blogs, and other data that will push any negative information farther down the search engine food chain.

Of course, that is time; and it is trouble.  That’s why there are companies such as Reputation.com (www.reputation.com) and Cyber Investigation Services (www.cyberinvestigationservices.com) that will help for a fee if you feel that you’ve been defamed online.  And if your pockets aren’t quite that deep, there are several social networking websites that can help you do it yourself.

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A Crash Course in Facebook Sharing

It seems like every nine months or so Facebook revises its privacy settings. Usually these routine changes aren’t severe, and often they just apply the way things are set up by default. But that doesn’t mean that it can still get confusing.

So here’s the crash course. These are top 4 relational types of communication you can do on Facebook. Sure there are plenty of fine-grained settings you can make on the privacy page; and – sure – you should make those.  But if you’re just trying to get a quick post up or make that critical status update, remember these …

ONE-to-ONE

The only truly exclusive communication on Facebook is personal messages.  Those are monitored, measured and composed using the little conversation-bubble icon in the nav bar.

Personal messages appear like a chat window, and they’re really a combination of email and chat.  If you have a friend (or friends) whom you’re talking to on message, it can happen in real time, like instant messages do.  What’s more, Facebook capitalizes on this and includes photo-sharing and emojis.

FB_message

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The Sharing Economy & the Cloud: Top 5 Services that Come to You

Our modern economy is a collaborative economy. Websites and companies are springing up to bring empty houses and travelers together, empty seats and riders together and even empty parking spots and cars together. It makes sense that websites would be developed that bring individuals with specific skills together with those who are in need of the skills. From babysitters to tech gurus, you can find just about anything you need in our modern world of cloud services.

Here is a top 5 of the sharing-economy’s most notable names in the arena of in-home help. While there are lots of peer-to-peer driven services out there, these are examples of how the cloud delivers the potential expertise of millions of people, right to your door.

1. Skillshare.com

stock_using_laptop3Sometimes your knowledge is what sets you apart. Knowing how to do certain things can be powerful, especially if others are anxious to learn what you are willing to teach. This is the premise behind Skillshare.com, a website designed as an elaborate learning or tutoring center.

At Skillshare you can take virtual classes in photography, hand lettering, search engine optimization, algebra, film production, auto repair and much, much more. If someone knows how to do it, they are teaching it on Skillshare.

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Social Site Roundup: Getting Down to Business (Mostly)

When you think of social media, your first thought isn’t necessarily about business.  Of course, social media is big business.  On your end (the client side) you see the effects of business interest in the form of ads and promotions, and as much as these may be annoying, they’re the bottom layer of what makes it all work.

But it’s not just about ads and market-revenue.  There’s business going online that’s more personable and self invested.  From public awareness groups trying to spread the word, to small startups trying to drum up interest, everyone from the corporate conglomerate to the individual freelancer has a stake in getting seen … and getting seen in the right light.  The truth is, social media is so much a part of the professional world that it has successfully blurred the lines between private issues and public affairs.  For good and bad, social media = social attention.

In this ongoing countdown of current social movers and shakers, we’ll highlight some of the more popular avenues that businesses take, and that individuals take to show they mean business.

Facebook

icon_FacebookIt may seem like Facebook always gets top billing, and that’s because it is currently the undisputed leader of social media.  Even though there are various SM outlets geared toward business (See LinkedIn below), Facebook is still as likely a place for an employers to look when they want to assess a hiring candidate.

Employers can and will investigate your posts, pictures and activities – inasmuch as your privacy settings allow it.  Your likes and interests can tell someone what kind of activities you engage in, your political leanings and your relationships with co-employees, bosses and businesses as a whole. It’s not doom and gloom though. Most people have come to accept this and so there’s a good-sense movement that encourages people to be free on Facebook, but also be careful. Many go so far as to keep professionalism in mind, tailoring or even tweaking their profiles to show not only who they are, but in equal amounts their affiliations and abilities.

On the business end though, Facebook has become a hub of keeping up.  Businesses don’t have profiles the same way people do. Instead they have pages, just like a given book or movie or tv show.  Other people can like the page, and the act of garnering likes can translate to traffic to that page.  So what goes on it?  Usually there’s a banner heading for the company showcasing the brand, and getting the word out about a great product or service. Ahem …

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